That was Then... This is Now

It is already well into July. Guess I should post something! This slideshow from Baseline offers some good advice for using Social Media .

We are off for the summer but I went into my office today and ran into a former student who is pursuing a degree in Marketing. They currently work at Marian in our office of Marketing Communications. We were discussing the growth of Social Media and how things have changed and he shared this article about the emerging role of the  Marketing Technologist with me. Also a fascinating "map" of the leading companies in Marketing Technology can be found at LUMA Partners by clicking on the image below:    

The Interop conference and exhibition was held last week in Las Vegas. The event featured more than 125 workshops and conference classes and more than 300 companies participated. If you weren’t able to go, click here to check out this slideshow of 10 top products from InformationWeek.

Once again in my BUS 350 Operations Management class, we held the "Billionaire's Challenge." The exercise involved analyzing a production case-study problem using Microsoft Excel's Solver "add in." Students had to first set-up and solve the problem then change key variables using Excel to earn at least one-million dollars profit. After achieving that goal students may compete to make at least $1,000,000,000.  This year saw all previous records in the simulation fall. Congratulations! Our newest Billionaires are: Michael Cummings - $292 Billion Cory Slade - $1.5 Billion AJ Christian - $5 Billion And two "Billion, Billion, Billionaires": Adrianne Johnson - $10 Octillion Morgan Crutcher - $4.9 Decillion Awesome!!!

I Survived The End of The World Posters by flyingdiscs Make posters online at Zazzle. Well it's December 22 and everyone is still here! So despite all of media hype and disinformation surrounding the Mayan calendar the world didn't end (told ya so...) but the way we see and interact with our "world" through the Internet is definitely changing. Mobile devices have become the primary means of communicating for an entire generation. Forbes has a very good article about what that means for business and individual users .

The MIS 290 class has started working on developing mobile apps. Using the development tools at the site iBuildApp.com it is possible to quickly create a working app for the iPhone or any Android compatible device. Developers can choose from many pre-defined templates and modules or with a little time and effort they can even create their own. If you know HTML or JavaScript the iBuildApp site provides a generic “bare bones” module to insert original code. Some of the basic modules provided by iBuildApp include: Facebook, Twitter, Google Maps, Contact Information, Streaming Video, and RSS feeds. There is even a simulator to test the app that emulates an iPhone or Android. The picture below shows one of our apps being tested on an iPad:

Today in the BUS 350 Operations Management class, we held this semester’s "Billionaire's Challenge." The exercise involved analyzing a production case study using Microsoft Excel's Solver "add in." Students had to first set-up and solve the case then change key variables using Excel to earn at least one-million dollars profit. After that they may compete to make at least $1,000,000,000. This semester's Billionaires are: Maria Schwab - "Winner" $3.9 Billion! Ciera Hughes Julia Naab Augie Hibner Caleb Kolby Weston Luzadder Nice going everybody!