Emerging Role of Marketing Technologist

We are off for the summer but I went into my office today and ran into a former student who is pursuing a degree in Marketing. They currently work at Marian in our office of Marketing Communications. We were discussing the growth of Social Media and how things have changed and he shared this article about the emerging role of the Marketing Technologist with me.

Also a fascinating "map" of the leading companies in Marketing Technology can be found at LUMA Partners by clicking on the image below:

 
 

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